Ads & Analytics
Meta and TikTok ads that get tested, measured and explained like a human would. No “the algorithm was weird this month”.
Cost per lead · from the worst campaign to the best one
€3.23Same project, same budget logic. The difference was testing.
“We boost posts and hope for the best.”
Hope isn't a strategy. Tests are. And we count bookings, not likes.
“Our cost per lead keeps climbing.”
Usually the ad is just tired. New hooks and audiences every week bring it down.
“We get leads. Mostly useless ones.”
Better questions in the form mean fewer time-wasters in your inbox.
Recruiting project · Meta ads
| Campaign | Leads | Cost per lead | Spend |
|---|---|---|---|
| A | 234 | €0.73 | €170.53 |
| B | 280 | €3.23 | €903.27 |
| C | 1,782 | €1.93 | €3,445.24 |
| D | 632 | €2.54 | €1,605.61 |
| Total | 2,928 | €2.09 | €6,124.65 |
Logistics company · Meta ads
Find where the budget quietly leaks.
New creatives, one clear goal.
The numbers pick the winner. Not opinions.
More budget where it works. Less where it doesn't.